Enedis Giant Plug on Stade Geoffroy-Guichard Facade
Solid
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This Enedis mixed reality ad begins with a giant white electrical plug appearing mounted on a branded service truck parked outside the Stade Geoffroy-Guichard. This moment cleverly highlights Enedis' vital role in supporting national infrastructure as the oversized plug, complete with gleaming metallic prongs, seems ready to power the stadium—symbolizing the company's behind-the-scenes work as the official electricity distributor for the Paris 2024 Olympics. As a perfect blend of dynamic storytelling and creative product integration, the CGI effects enhancement is designed for amplifying brand presence ahead of the global sporting event.
