My Jewellery Purple Facade Reveals Mini Drawers
Glitter Bursts from Advent Calendar
This faux OOH advertisement for My Jewellery transforms a quiet row of houses. The middle home reveals a purple, carton-like façade, complete with outlined windows and a giant branded bow, reimagining an ordinary city street.
The captivating structure unveils 10 surprise drawers. Three of these drawers open to release glitter, building anticipation for the My Jewellery Advent Calendar. This execution blends magic and creativity with a festive brand countdown experience.
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FOOH Impact ScoreImpressive
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