Punto Blanco Massive Banner on Tower Crane
Impressive
Credits
Brand: Punto Blanco
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In this Punto Blanco mixed reality ad, a city skyline sets the stage as a tower crane lifts a pristine white screen suspended midair. The scene unfolds as the wire connected to the screen hoists it into the sky, gradually uncovering a Punto Blanco banner featuring a man and a woman clad in business attire, with the brand’s logo and website placed between them. With an engaging use of VFX, this Punto Blanco fashion banner mixed reality ad transforms urban infrastructure into a fresh, relatable spectacle, highlighting Punto Blanco’s campaign goal of promoting balance, style, and a thoughtful approach to modern living.







