Eurowings Giant Medallion Over Cologne

Imagine a bustling city skyline turning into a stage for in-flight accolades. That’s the distinctive premise of this Eurowings FOOH campaign featuring the airline’s recognition for service and affordability. The video unfolds as the scene opens with a view of a woman inside an airplane looking outside her window. She looks at the camera, and then the camera focuses on the view outside the window, showing the left wing of the plane and Cologne city below, where a giant medallion is situated. The camera zooms in on the medallion to clearly show the text reading "four star airline" and "low cost," with Skytrax prominently displayed, highlighting the official award. The camera gradually zooms out, showing the woman smiling from inside the plane. Using augmented reality, this Eurowings FOOH campaign transforms the Cologne skyline into a captivating product showcase.