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Austrian Airlines Plane Wearing a Red Jersey

FOOH Impact Score:

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Credits

Brand: Austrian Airlines

Agency: rendersnek

Production Company: rendersnek; Film&Farbe

VFX: rendersnek

Sound: Lucis Sound

This Austrian Airlines FOOH campaign begins with a massive red football jersey hanging slightly over the entrance of a hangar, its fabric rippling gently in the breeze. This moment cleverly highlights the airline’s celebration of national pride as the hangar doors slide open and an Austrian Airlines plane emerges, brushing against the oversized jersey like a curtain; the next shot shows the aircraft soaring over Vienna Airport, now dramatically draped in a red jersey emblazoned with 'AUSTRIA' and the number 12, waving as it flies across a clear blue sky, representing unity and excitement for the upcoming match. As a perfect blend of resonant storytelling and engaging product integration, the CGI effects enhancement is designed for a fan-driven promotional campaign that invites participants to join the national team for an unforgettable experience.

Metadata

Brand Industry: Travel & Hospitality

Country: Austria

City: Vienna

Effects / Animations: Cloth, Large Objects, Rigid-Body, Simple Motion, Soft-Body

Surroundings: Hangars, Vienna Airport, Sky

Posted on March 4, 2025

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