JD Sports Giant Bags Glide Across Cables in Grenoble
JD Sports Grenoble Grand Reopening
This CGI ad for JD Sports features larger-than-life yellow drawstring bags gliding along cables high above the Grenoble cityscape. The scenic French Alps stretch across the horizon as the bags travel through the urban environment.
The oversized bags are depicted making their way into a hidden opening at the Grand Place Shopping Centre. This campaign promotes the store’s grand reopening on November 28, offering a memorable and humorous twist on retail promotion.
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FOOH Impact ScoreSolid
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Credits
Brand:
Artist:thatkidmjk
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