Open TableGiant Steak Hanging at Tower Bridge

In this Open Table CGI campaign, a giant steak is spotted hanging from Tower Bridge in London as part of a promotional ad for Gaucho. The scene unfolds from an aerial shot, revealing the massive steak with grill marks suspended above passing cars at night, with the city's towering skyscrapers in the background. Above the steak, a massive black banner proudly reads, '30 YEARS OF GAUCHO,' celebrating the restaurant’s 30th anniversary. With an Effective use of CGI effects, this Open Table campaign transforms a familiar cityscape into a striking visual, highlighting Open Table’s celebration of Gaucho’s three decades of rich flavors and traditions from Latin American cuisine.