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Rauch Happy Day Juice Boxes Cable Cars

Juice Boxes Glide Like Cable Cars in a fake-out-of-home of Rauch Happy Day View this post on Instagram

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Credits

Brand: Rauch Happy Day

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Austria

City: Salzburg

Effects / Animations: Floating & Flying Objects, Rigid-Body, Swarm & Particles

Surroundings: Saalbach Ski Park, Snow, Mountains, Cable Cars

Date posted: January 30, 2025

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In this Rauch Happy Day CGI video, oversized juice boxes glide like cable cars above the snowy slopes of Saalbach’s Ski World Cup, set against a crisp alpine backdrop. The ad humorously reimagines a traditional ski competition with tropical fruits tumbling down the mountainside, giving chase to a skier in a vibrant burst of flavour. A captivating concept that masterfully blends fun with a memorable twist on fruit juice promotion.

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