Rauch Happy Day Juice Boxes Cable Cars
Tropical Fruits Tumble Down Saalbach Slopes
This CGI video features oversized Rauch Happy Day juice boxes, which are depicted gliding like cable cars above the snowy slopes of Saalbach’s Ski World Cup. The scene is set against a crisp alpine backdrop.
The advertisement humorously reimagines a traditional ski competition, showing tropical fruits tumbling down the mountainside and giving chase to a skier. This creates a vibrant burst of flavour, offering a memorable twist on fruit juice promotion.
B
FOOH Impact ScoreSolid
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