BioNike Foundation Aerial Plane Show
Foundation Serum Spirals Over Florence Cathedral
This BioNike fake out-of-home advertisement features an aerial shot of the Cathedral of Santa Maria del Fiore. Planes glide across the sky, each carrying a massive BioNike foundation serum.
The planes leave behind trails that resemble flowing silk, with the foundation serum creating a spiral pattern above the cathedral's dome. This symbolises seamless coverage, blending humour and creativity with a memorable twist on skincare.
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FOOH Impact ScoreSolid
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