Sephora Christmas Balls Rolling Towards the Store

This Sephora faux ooh ad begins with massive red and silver Christmas balls bouncing and rolling along the pavement at 29 Rue de Rivoli in Paris, France. This moment cleverly highlights the brand’s festive appeal and immersive store experience as the balls roll in from surrounding streets, some entering the store, others forming a tree and clinging to the façade, creating a dynamic visual lead-up to the holiday season. As a perfect blend of effective storytelling and captivating product integration, the computer generated imagery enhancement is designed for bringing the holiday magic to life in local Sephora stores.