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Zedd Animated Stained Glass Façade Revealed

FOOH Impact Score:

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Credits

Brand: Zedd

Agency: Voidz / Unreality Co.

Production Company: Voidz

VFX: Voidz

Sound: Voidz

Metadata

Brand Industry: Media & Entertainment

Country: Canada

City: Toronto

Effects / Animations: Building Transformation, Complex Motion, Cloth, Morphing & Transformation

Surroundings: Streets, Park Hyatt Toronto, Cars

Date posted: December 12, 2024

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This FOOH campaign begins with a bustling city street scene where the Park Hyatt Toronto hotel stands tall as vehicles roll past. This moment cleverly highlights audience engagement as the corner of the hotel suddenly drapes away like cloth, unveiling a glowing stained glass window that animates into flowing, colorful motion art celebrating the music of Zedd. As a perfect blend of captivating storytelling and authentic product integration, the augmented reality enhancement is designed for thanking fans who supported the album release.

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