Shufesal Push Carts Rolling Down with Vouchers

This Shufersal mixed reality ad begins with a man casually filming two oversized shopping carts gliding along the streets of Herzliya Pituach, Israel. This moment cleverly highlights the recognizability and physical presence of the Gold Voucher as each cart—loaded with large branded shopping bags and an oversized 'תו הזהב' card—glides through the city, surprising onlookers while clusters of red and gold balloons lift into the sky, with the camera tracking their ascent through the skyline. As a perfect blend of resonant storytelling and memorable product integration, the augmented reality enhancement is designed for increasing awareness and engagement around the Gold Voucher campaign.