Betsey Johnson Bunny Bag Bumps on Digital Screen
Betsey Johnson Bunny Bag Launch
A giant pink PEEPS® bunny is seen hovering above Times Square, slowly descending towards a darkened billboard. Upon contact, the screen illuminates with vibrant designs, initiating a downpour of confetti onto the street below.
This CGI video serves to launch Betsey Johnson's latest seasonal collection, showcasing the new fashion line with immersive impact.
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FOOH Impact ScoreSolid
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Credits
Brand:
Artist:Vertex CGI