FOOH Impact Score:
Improvable
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In this Doctor Saucy FOOH campaign, a captivating scene unfolds as a massive, mustached sauce bottle mascot towers over real restaurant rooftops across Gujranwala, Faisalabad, and Sialkot. The ad humorously reimagines city skylines with a computer generated imagery twist, positioning the beloved sauce bottle as both brand ambassador and a literal over-the-top landmark. A dynamic execution that masterfully blends humor and brand identity with a memorable twist on fast food delivery and visual impact.