IDA WARG Cocoa Husks Spill Over at the Store
Mousse Bursts Through Stockholm Beauty Store
This CGI video for IDA WARG features a giant Self-Tanning Mousse bursting through the front of LYKO’s beauty store in central Stockholm.
The mousse dramatically erupts, spilling a flood of cocoa shells onto the city sidewalk, interrupting the flow of urban life. This moment cleverly highlights the product’s use of upcycled cocoa husks.
The CGI effects enhancement is designed to boost product visibility through urban spectacle, blending fun storytelling with engaging product integration.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Santeri Salmi
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