The Ordinary Bottles Spilling Out in London

This The Ordinary FOOH campaign begins with two security staff members standing by the grand entrance of Harrods. This moment cleverly highlights the excitement around the brand's new Hyaluronic Acid formula as the men open the doors, unleashing a cascade of giant bottles that spill onto the street in an avalanche motion. As a perfect blend of Memorable storytelling and Dynamic product integration, the CGI effects enhancement is designed for promoting the upcoming The Ordinary pop-up store at Harrods and inviting people to explore the brand's offerings online.