Veuve Clicquot Banners Unveiled in Milan

Banner Unfurls at Galleria Vittorio Emanuele II

This CGI advertisement for Veuve Clicquot features a sweeping aerial shot of the Galleria Vittorio Emanuele II in Milan. A crowd is shown gathered as a massive yellow banner is dramatically unveiled across the historic facade.

The ad humorously reimagines Milan’s architecture as glowing canvases for Veuve Clicquot’s vibrant photo campaign. It presents a touring beach-themed exhibit, co-created with Magnum Photos, during Milan Design Week.

This dynamic moment masterfully blends creativity with a distinctive expression of brand identity.

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Credits

Metadata

Work Type: FOOH
Country:Italy
City:Milan
Tags: Cloth, Banner
Date posted:April 12, 2024
Source:Instagram