Fabletics Statue of Liberty Wearing Black Hoodie
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FOOH Impact Score
Impressive
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A-Tier
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In this Fabletics x Smiley FOOH campaign, the Statue of Liberty wears a fun black hoodie as emoji balloons float above the Manhattan skyline. The ad humorously reimagines the iconic national monument with a fashion-forward twist, turning Lady Liberty into a symbol of happiness and urban style. A clear activation that masterfully blends creativity with a distinctive feel-good showcase of the new collection.
