Disney Movie Poster Rolls Down on Building

Vaiana 2: W Barcelona Hotel Takeover

This FOOH (fake out-of-home) CGI advertisement for Disney Spain begins with a serene view of Barceloneta Beach, showcasing sunbathers and the prominent W Barcelona Hotel.

The camera then zooms in on the hotel, revealing a gigantic 'Vaiana 2' movie poster rolling down its facade. This CGI effect announces the film’s theatrical release on 29 November 2024, blending resonant storytelling with product integration to generate excitement for the upcoming movie.

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FOOH Impact ScoreSolid
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Credits

Brand:Disney
Agency:Muchobambū
Production:Muchobambū
VFX:Disney Spain
Sound:Muchobambū

Metadata

Work Type: FOOH
Brand Industry:Media & Entertainment
Country:Spain
Tags: Banner, Cloth
Date posted:October 29, 2024
Source:Instagram