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DM Play Area in Store

A
FOOH Impact Score

Impressive

S A-Tier B C
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Credits

Brand: DM

Metadata

Brand Industry: Beauty & Personal Care

Country: Germany

City: Karlsruhe

Effects / Animations: Large Objects, Rigid-Body

Surrounding: Dm-Drogerie Markt Store

Date posted: October 17, 2025

Source: Instagram

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In this DM vfx advertising, the scene opens with a view of an indoor playground at the center of a dm-drogerie markt store, showcasing shelves stocked with household and personal care items. The scene unfolds as the focal point, a large artificial tree trunk with a wide canopy in green and yellow tones resembling giant leaves, supports an upper play area, where a bright blue tube slide delivers a colorful ball to the ground while two others remain nearby; a woman carrying a shopping basket briefly pauses to observe before moving on. With an effective use of computer generated graphics, this DM kids' play zone upgrade vfx advertising transforms an ordinary shopping trip into a more dynamic experience, highlighting DM’s commitment to thoughtful family-friendly spaces.

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