FOOH Impact Score:
Improvable
Learn moreImagine a famous city skyline being transformed by a massive Aperol Spritz glass. That’s the Captivating premise of this FOOH ad featuring an oversized cocktail towering over São Paulo. The video unfolds as the camera sweeps across the impressive Octavio Frias de Oliveira Bridge, unveiling a breathtaking panorama of the city before revealing the striking Aperol Spritz glass set against the urban skyline. This FOOH ad announces the biggest warm-up party on 07/02/2024, where Aperol Spritz will be a key participant, inviting viewers to join the celebration. Using Creative CGI effects, this FOOH ad transforms São Paulo into a Distinctive product showcase.
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