BPerfect Balloons Pop into Smaller Balloons
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FOOH Impact Score
Solid
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B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this BPerfect Cosmetics fake out of home ad, hundreds of monochrome branded balloons fill the sky above Belfast City Hall in a captivating display. The ad dramatically reimagines the historic civic space as a launchpad for BPerfect’s Megastore 2.0, with the products taking center stage amid floating graphics that symbolize the brand’s expansion. A fake out of home ad that masterfully blends creativity with a dynamic twist on retail storytelling.
